Demographic info
Gender | F |
Age | 30-39 |
Occupation | Museum staff - Project Manager, Exhibitions |
Comfort level with technology | Somewhat comfortable |
Museum experience - frequency of visits | Regularly (at least once a month) |
Has used a museum mobile app? | No |
If yes, which museum? How was your experience? | n/a |
Owns an internet-enabled mobile device? | No |
Mobile device - frequency of use (all purposes) | n/a |
Mobile device - frequency of use (internet app) | n/a |
Pre-visit scenario
Task: Deciding whether or not to go to the museum that week
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